Articles by: Geisel Communications

Can Language During Surgery be More Precise? A Team of Midwest Researchers Think So – The Wichita Eagle

Read article – Quotes Tina Foster, professor of obstetrics and gynecology, in an article about the need for more precise communication in operating rooms. “There’s a little bit of mental energy that goes into trying to wonder what you’re actually being asked to do, and if you had that mental energy better able to focus on the task itself, that would be great,” Foster said.

Fast Food Ads for Kids Focus on Toys, Not Food – Eminetra via HealthDay News

Read article – Continued coverage of research by James Sargent, the Scott M. and Lisa G. Stuart Professor of Pediatric Oncology, on fast food advertising that appears on children’s television networks. “Fast food companies use free toys and popular movies to appeal to their kids, and their ads are much more focused on promotions, brands and logos than food,” Sargent said.