As Medical Marketing Soars, Is Regulation Needed? – HealthDay News

Read article - Additional coverage of research conducted by Steven Woloshin, professor of medicine, community and family medicine, and of the Dartmouth Institute for Health Policy and Clinical Practice, and Lisa Schwartz, professor of medicine, community and family medicine, and of the Dartmouth Institute for Health Policy and Clinical Practice, that found that advertisers spent nearly $10 billion marketing prescription drugs and medical services to the American public in 2016 -- five times what they doled out 20 years earlier. (Picked up by U.S. News & World Report and Doctors Lounge. Similar coverage in NBC News, GazetteXrtra, Medscape, and The Journal Gazette.)