The Type of TV Ads That Drive Family Visits to Fast Food Restaurants

Yahoo News via Reuters - Continued coverage of research conducted by Jennifer Emond, instructor in epidemiology, which found that children who watch TV shows with ads for kids' fast food meals that include toys are more likely to influence the entire family to eat more frequently at fast food restaurants. "We have to be realistic that children will watch TV," says Emond. "But parents have many options for commercial-free programming, which are great options for parents to have more control over how marketers reach their children." (Picked up by Business Insider, Toronto Sun, Global Post, and many more. Similar coverage in LiveScience.)