Read article – Continued coverage of research coauthored by Steven Woloshin, professor of medicine, community and family medicine, and of the Dartmouth Institute for Health Policy and Clinical Practice, and the late Lisa Schwartz, professor of medicine, community and family medicine, and of the Dartmouth Institute for Health Policy and Clinical Practice, that found that between 1997 and 2016, spending on consumer ads for any type of healthcare service, such as DNA tests and smoking cessation campaigns, rose to $10 billion from $2 billion. The largest share—nearly $6 billion—went for drug ads. (Similar coverage in New Hampshire Union Leader, Herald-Tribuneand MM&M.)
In the News
From Big Pharma to Your Living Room: Health Care Industry Spends $30B a Year Advertising Its Wares — From Drugs to Stem Cell Treatments – Get Healthy via Kaiser Health News
Read article – Continued coverage of research conducted by Steven Woloshin, professor of medicine, community and family medicine, and of the Dartmouth Institute for Health Policy and Clinical Practice, and Lisa Schwartz, professor of medicine, community and family medicine, and of the Dartmouth Institute for Health Policy and Clinical Practice, that found that advertisers spent nearly $10 billion marketing prescription drugs and medical services to the American public in 2016—five times what they doled out 20 years earlier. (Similar coverage in Insurance Journal.)
Dartmouth Researchers Hail N.H. Bill to Cut Arsenic Allowed in Water – Valley News
Read article – Quotes Britton Goodale, research assistant in the Department of Microbiology and Immunology and a member of Dartmouth’s Toxic Metals Superfund Research Program, in a feature story about how she and additional Dartmouth researchers studying the effects of toxic metals are applauding a plan to reduce the allowable threshold for arsenic levels in New Hampshire’s drinking water. “Our research supports (the Department of Environmental Services) recommendation to reduce the limit,” says Goodale. “It would help protect the health of people drinking water in New Hampshire. (Similar coverage in MileSplit.)
Are TV Cereal Ads Making Your Kids Fat? – HealthDay News
Read article – Continued coverage of research led by Jennifer Emond, assistant professor of biomedical data science and of pediatrics, that found that cereal TV ads aimed at young children put them at increased risk for obesity and cancer.
Big Pharma Shells Out $20B Each Year to Schmooze Docs, $6B on Drug Ads – Ars Technica
Read article – Continued coverage of research coauthored by Steven Woloshin, professor of medicine, community and family medicine, and of the Dartmouth Institute for Health Policy and Clinical Practice, and Lisa Schwartz, professor of medicine, community and family medicine, and of the Dartmouth Institute for Health Policy and Clinical Practice, that found that nearly $30 billion that health companies now spend on medical marketing each year, around 68 percent (or about $20 billion) goes to persuading doctors and other medical professionals—not consumers—of the benefits of prescription drugs. (Similar coverage in Philly.com.)
Big Pharma Spent an Additional $9.8 Billion on Marketing in the Past 20 Years. It Worked – Quartz
Read article – Features research conducted by Steven Woloshin, professor of medicine, community and family medicine, and of the Dartmouth Institute for Health Policy and Clinical Practice, and Lisa Schwartz, professor of medicine, community and family medicine, and of the Dartmouth Institute for Health Policy and Clinical Practice, that found that total spending on marketing for condition awareness, health services, lab testing, and drugs ballooned from $17.7 billion annually in 1997 to almost $30 billion in 2016.
High-Sugar Cereal TV Ads Promotes Obesity in Children, Warns Study – Latestly via Indo-Asian News Service
Read article – Continued coverage of comments by Jennifer Emond, assistant professor of biomedical data science and of pediatrics, in a feature story about research she led that found that young children are more likely to demand specific sugary cereals for breakfast when they have seen television ads for these products.
High Sugar Cereal Ads May Up Obesity and Cancer Risk Among Kids: Study – NDTV
Read article – Continued coverage of research coauthored by Jennifer Emond, assistant professor of biomedical data science and of pediatrics, in a feature story about research she led that found that young children are more likely to demand specific sugary cereals for breakfast when they have seen television ads for these products. (Similar coverage in Food Navigator, The Hans India, India TV News, The Health Site, The Quint, Daji World News, News 18, and BakeryandSnacks.)
High-Sugar Cereal Ads Influences Kids, Ups Obesity and Cancer Risk – Yahoo! News Singapore via Indo-Asian News Service
Read article – Quotes Jennifer Emond, assistant professor of biomedical data science and of pediatrics, in a feature story about research she led that found that young children are more likely to demand specific sugary cereals for breakfast when they have seen television ads for these products. (Picked up by Mid-Day.com, The Siasat Daily, and Odishatv.)
U.S. Health Care Industry Spends $30 Billion a Year on Marketing – Reuters Health
Read article – Quotes Steven Woloshin, professor of medicine, community and family medicine, and of the Dartmouth Institute for Health Policy and Clinical Practice, about research he coauthored with Lisa Schwartz, professor of medicine, community and family medicine, and of the Dartmouth Institute for Health Policy and Clinical Practice, that found that spending on healthcare advertising in the U.S. has almost doubled over the past two decades as companies compete for their share of the world’s biggest healthcare market.