Are Drugs Promoted on TV Ads Better Than Others? No, Study Finds. Sometimes They’re Worse. – USA Today

Read article - Features Steven Woloshin, MED ’96, a professor of the Dartmouth Institute, in an article about his co-authored research into the effectiveness of advertised drugs compared to others on the market. “You can’t assume that drugs work or are really safe, just because they are advertised,” Woloshin said.