Read Article - Steven Woloshin, professor of medicine, Community and Family Medicine, and of The Dartmouth Institute for Health Policy and Clinical Practice, is quoted about how TV personality Phil McGraw, better known as Dr. Phil, has been hired by the drugmaker AstraZeneca as a paid spokesperson and it presents conflict-of-interest problems. "These campaigns create a blurriness between marketing and public health messages," says Woloshin. "People tend to view them with less skepticism, particularly when there is a trusted celebrity spokesperson."
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